The incredible work of African women in leadership positions is helping to shape the future of the continent’s tourism industry. These women’s efforts, in turn, are making Africa a shining example of innovation and tenacity in global travel. These pioneers are negotiating the complex tourist industry and paving the way for long-term prosperity, cultural preservation, and local agency. 

From Ethiopia to Uganda, these forward-thinking women are leading a movement for change. Their leadership and unique viewpoints foster a more inclusive, sustainable, and lively future for African tourism. We honor their triumphs and acknowledge the lasting impression they are leaving on the world at large.

Naledi Khabo – Pioneering Sustainable Tourism

Naledi Khabo is at the forefront of sustainable travel in Africa. Khabo’s efforts have spotlighted the continent as a leading destination for eco-conscious travelers. As the CEO of the Africa Tourism Association, she has been instrumental in promoting sustainable practices that protect the environment while enriching visitors’ cultural experience. Her leadership has helped bridge the gap between conservation efforts and community development, proving that tourism can be a force for good.

Bethlehem Tilahun Alemu – Revolutionizing Retail with Artisanal Crafts

Bethlehem Tilahun Alemu has taken the path less traveled in tourism by focusing on the artisanal craft market. Her brand, SoleRebels, has gained international acclaim for its eco-friendly, handcrafted shoes and accessories, showcasing Ethiopian artisans’ unique talent and craftsmanship. By marrying traditional techniques with contemporary design, Bethlehem has created a global market for local goods. This, in turn, has empowered communities and promoted cultural tourism.

Sibongile Sambo – Leading in African Aviation

African aviation pioneer Sibongile Sambo exemplifies the continent’s inherent spirit of creativity and tenacity. By launching SRS Aviation, she became the first woman in South Africa to operate an aviation firm, shattering glass ceilings and establishing new norms in a male-dominated field. SRS Aviation offers a comprehensive range of services, including private aircraft charters, cargo, and emergency evacuation services. Her company showcases the versatility and resilience required to succeed in aviation and travel.

Dr. Gladys Kalema-Zikusoka – Fighting for Wildlife Conservation

Renowned for her revolutionary work with mountain gorillas in Uganda, Dr. Gladys Kalema-Zikusoka is a pioneer in wildlife conservation. As the founder of Conservation Through Public Health (CTPH), she creatively combined public health and wildlife conservation. She has improved the chances of mountain gorilla survival while also raising the level of life in the surrounding community through sustainable tourism, healthcare, education, and economic opportunities. 

The Impact Beyond Tourism

These women’s influence extends beyond the tourism industry. By fostering sustainable practices, promoting cultural heritage, enhancing connectivity, and leveraging technology, they contribute to the socio-economic development of their communities and the continent. They serve as role models while inspiring the next generation of female leaders in Africa and beyond. They exemplify how passion combined with purpose can lead to meaningful transformations in any sector, including tourism, which is vital for Africa’s future.