Inside Morocco's Only Black-Owned Hotel, Jnane Tamsna
Photo Credit: Courtesy of Jnane Tamsna

Photo Credit: Courtesy of Jnane Tamsna

Inside Morocco's Only Black-Owned Hotel, Jnane Tamsna

Africa , Morocco , Marrakesh , Morocco
Parker Diakite
Parker Diakite Jan 26, 2021

Situated on nine acres of land in Marrakesh is one of the most stunning boutique hotels that captures the essence of the city’s beauty.

Founded in 2001 by Meryanne Loum-Martin and Dr. Gary Martin,  Jnane Tamsna is the only Black-owned and woman-owned hotel in Morocco.

Loum-Martin was born in Cote’ D’Ivoire, but spent her childhood in Cote D’Ivoire, Ghana, London, and Moscow because her father was a Senegalese diplomat.

Meryanne’s Garden at Jnane Tamsna Boutique Hotel in Marrakesh, Morocco

Once settled in Paris, she followed her West Indian mother’s footsteps by studying law. And while she always loved studying law, her true passion was interior design, art, and architecture.

The Parisian lawyer turned hotelier wanted to marry her unique experiences and rich African identity in a way that guests could experience the rich culture of Morocco. Inside, you will find Western modernity meets Moroccan tradition in the 24-bedrooms spread over five houses, five pools, and a tennis court.

In an interview with Travel Noire, Loum-Martin discussed more about how her hotel has managed to stay afloat during the pandemic:.

Beige Jnane House | Jnane Tamsna Boutique Hotel in Marrakesh, Morocco

Travel Noire: It’s been more than 20 years since you and your husband purchased the land to build Jnane Tamsna. I know this pandemic is unlike anything we’ve seen before. How are you all doing?

Loum-Martin: Indeed with large overheads and the total absence of guests, it has been challenging. Fortunately, the government has helped pay the salaries of the hospitality workforce. We have focused on future bookings, weddings, special interest groups, and individuals.

We have developed new activities as a way to enrich the stays of our guests including dance, pottery and baking classes— on top of our popular activities like yoga, and cultural discoveries.

Along with the release of my book Inside Marrakesh, I have created 3 specially-designed tours that I personally lead, in exchange for a donation to our partner charity, the Global Diversity Foundation.

Heated pool | Jnane Tamsna Boutique Hotel in Marrakesh, Morocco

I am also working on a cultural clip concept, “ Marrakech Impulse,” which would further contribute to my role as a local cultural entrepreneur.

Travel Noire: What changes, if any, have you had to make during this time to survive?

Loum-Martin: We started selling organic produce that we grow on our farm and twice a week, we either deliver or host our own vegetable market on the grounds of the hotel.

Jnane Tamsna Boutique Hotel in Marrakesh, Morocco

I have also started selling home accessories, china and textiles to a handful of loyal clients.

To learn more about this amazing property, visit the website: www.jnanetamsna.com.