In the world of social media and digital nomads, some destinations have suffered from over-tourism. While sharing exhilarating travel experiences is an ideal way to share culture and promote worldliness, some places simply deal with too many visitors. Hidden gems are therefore rising in popularity. Even experienced travelers begin to wonder what else is out there other than the most popular places in the world.
Travelers can find some of the most unique and intriguing destinations, though, if they seek something new. Online resources and studies are always helpful for discovering new places to visit, such as one recent study by Bounce. Check out the top destination considered a hidden gem that travelers should visit in 2024.
More on the Study
A true hidden gem destination is a place that typically stays off the tourism radar, at least initially. Many seasoned travelers seek out these types of destinations that have fewer crowds. Traveling with the seasons is wise. It can help avoid bustling crowds but traveling during the shoulder season does not always solve that issue. Plus, travelers may want to branch out from their favorite travel destinations and try something new. Hidden gems are the perfect opportunity for travelers to expand their horizons. They can discover new cultures, avoid touristy hubs, and get more in touch with a destination’s locals.
The recent study that discovered the top hidden gem in the United States was conducted by Bounce. Bounce is a luggage storage company. The study included the United States and the United Kingdom to discover underrated destinations. The travel experts at Bounce revealed the top hidden gems that have plenty to offer to travelers. Out of its data collection process came the Hidden Gems Report.
How Was the Study Conducted?
The company looked into the hidden gems of the world so travelers could learn more about the best-undiscovered places. For travelers, the study is a convenient resource that may just determine their next trip. The well-researched study’s findings are the culmination of several different data souces. Bounce first investigated articles online that mentioned hidden gem attractions and landmarks. Once the top destinations were established, the company investigated TripAdvisor reviews and Google search data (from January to December 2023) to find the best-hidden gems.
The #1 Hidden Gem of the United States, According to Bounce
Out of all the hidden gems in the United States, one unique destination outranked the others. The most popular hidden gem in the United States is Sedona, Arizona. Many consider the desert town of Sedona one of America’s most beautiful places. The destination has dramatic landscapes that are vividly colored and have even been featured on screen. In 2023, it was searched on Google over 4.7 million times. Although Sedona is not a major tourism destination, it has plenty to offer travelers.
Sedona offers much to do that makes for a memorable vacation. The uniqueness of this destination lies in its picturesque setting, striking red rock formations, and sunny skies. To some, it is a spiritual destination ideal for a wellness getaway. Sedona is also a great destination for hiking since there are over 100 hiking trails there. The wilderness of Sedona is a great backdrop for outdoor adventures too. Red Rock State Park (which has the famous Cathedral Rock), the Red Rock Scenic Byway, and the Tlaquepaque Arts & Shopping Village are the best places to visit. Travelers can take guided Grand Canyon tours, ATV tours, and stargazing tours in Sedona.
