Why 'Sweet Like Oyin' Created Photo Presets For Black Travelers
Photo Credit: Photo courtesy of Oyin Edogi

Photo Credit: Photo courtesy of Oyin Edogi

Why 'Sweet Like Oyin' Created Photo Presets For Black Travelers

black owned business
Parker Diakite
Parker Diakite Mar 31, 2021

Oyin is a brand curator and travel entrepreneur, who launched her lifestyle blog, Sweet Like Oyin after searching for work-life balance.

“I built a community of people who related and eventually built the life they deserved. So, I decided to do the same,” Oyin explains on her website. “Fast forward to a few years later, I am now a full-time explorer inspiring people like you to live a life they love.”

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Oyin has visited more than 12 countries and over 40 cities, and if it’s one thing she knows how to do, it’s captivate beautiful images and videos to enhance her storytelling. That’s why she developed her own presets to help other content creators and those traveling.

“I’m a true believer that time is our most valuable currency and the truth is, I spent the first few years of my content creation journey trying to experiment with presets that weren’t created with me in mind,” she told Travel Noire. “It was a constant struggle trying to find presets that were less ashy and more brown-skinned friendly. I ultimately decided to create my own presets entering into 2021 that allowed me to lean on my own creative style. These presets are the definition of for us by us.”

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Her presets come as a staycation preset, breakfast in bed, luxe and leisure, the beach preset, and more.

‘I want people to experience the beauty of presets,” she adds. “It is the consistency, time-management, and simplicity they bring to your editing sessions. I am constantly on the go and the number one question I receive is, ‘How do I edit?’ I’ve spent years perfecting my craft and I’ve done the work so people don’t have to struggle!”

Photo courtesy of Oyin Edogi

All presets come with Lightroom mobile and desktop versions, as well as a guide on how to use them. These presets are ideal for beginners or even professionals who are looking for a quick and easy way to transform images in one simple click.

What’s next for Oyin? She’s currently in the process of authoring an Ebook and sharing more behind the scenes into my editing, work process and business side as a full-time content creator.

Follow her journey on Instagram.

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