Photo Credit: Courtesy of LaRue 1680|Facebook
This Black-Owned Tea Shop Is Bringing All The Bridgerton Vibes
Stephanie Synclair, owner of luxe tea brand, LaRue 1680, has benefitted from the extreme interest in London’s 19th century tea society after the success of Netlfix’s Bridgerton. The brand launched this past October and sales for this Black-Owned tea shop have skyrocketed.
Synclair’s love for travel sparked the idea for her very own tea shop. In 2012, she and her son Caden, packed their bags to go on an “Eat, Pray, Love” journey across Europe and Asia. While in France they were in awe of the Palace of Versailles and in Bali, they became addicted to the daily tea ceremonies.
They returned to the United States the next year and brought their daily tea rituals with them. Those rituals became a passion which then became a successful business idea.
Sinclair spent all of 2019 traveling back and forth to France to conduct in-depth research on the tea market, and launched LaRue 1680 in October 2020. Since then, she’s seen a 500% increase in sales since Bridgerton aired.
As business started to increase, she curated tea pairings based on the show’s characters and social media went crazy. For example, the Duke of Hastings would enjoy sipping a cup of the brand’s New Orleans Praline and Cream. Yum!
To learn more about LaRue 1680 or to purchase your teas, visit the website: larue1680.com.