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Airbnb Wants To Introduce You To New Cultures With 'Cooking'
Have you ever wanted to learn how to make your favorite Indian dish? Want to learn how to make pasta from scratch? Airbnb’s newest Experiences launch has you covered – and right in your backyard!
Last week the company unveiled Cooking on Airbnb Experiences – a new category of bookable experiences that unlock the hidden culinary traditions of families all around the world. From learning grandmas’ recipes to traditional Uzbek home-cooking, guests can now get access to 3,000 unique recipes that are usually reserved for friends and family in over 75 countries globally!
Through Airbnb Cooking Experiences, we are presenting a new way to understand culture through food. Unlike typical cooking classes, which can feel intimidating or time-consuming, at the heart of every experience is human connection; people coming together to make and share a meal. Hosted by families, farmers, pastry cooks and more, local hosts can now highlight the deeper meaning behind the food you eat, teaching traditional recipes and sharing stories in intimate settings around the world.
To protect the personal nature of each recipe, each experience has been vetted against guidelines inspired by Slow Food, a grassroots organization whose mission is to prevent the disappearance of local food cultures and traditions. Through this vetting process, we have verified that each host of an Airbnb Experience communicates the unique essence of every dish through their personal stories and has proven a deep knowledge of the heritage of the cuisine that they shareAirbnb
To kick things off and celebrate the launch of Airbnb Cooking Experiences – and to find the next wave of culinary treasures – Airbnb is calling on the world to apply or nominate their favorite home cook so they can treat them to a once in a lifetime trip to Italy. There, they will learn to refine their family recipe and cement their legacy in an Airbnb cookbook, planned for 2020. The top 100 applicants will get to study alongside experts including chef David Chang and his mom, Sherri, during one of the four, specially-organized five-day courses at Slow Food’s University of Gastronomic Sciences, located within a UNESCO world heritage site in Pollenzo, Northern Italy.
Highlights of Cooking on Airbnb Experiences include:
- Holiday Southern and Creole Cooking (Los Angeles, California)
- Traditional Uzbek Home-Cooking (Brooklyn, NY)
- Learn Puerto Rican Cooking/ Cocktails (Queens, NY)
- Island Cooking with AfroChef Lela (Lauderhill, United States)
- Cooking Class Based on Chosen Film/tv (Los Angeles, United States)
- Traditional Argentinian Home-Cooking (Forest Hills, New York)
- A Modern Take on Traditional Zulu Food (Dolphin Coast, South Africa)
- Make Chinese Dumplings from Scratch (New York, New York)